Cracking the Codes of Content Voices

Cracking the Codes of Content Voices

What does your content really say to them? What are the risks if they expect content to sound like it’s AI-generated or like a commercial? Whether it's web copy, email messaging, social media or beyond, there are hidden keys to decoding the signals your content sends.

Escaping Marketing Mind Control
January 30, 202458:2253.42 MB

Escaping Marketing Mind Control

Today, we use marketing superpowers to confront the crisis plaguing the marketer's mind - the insidious control of outdated ideas.

Turning Book Pages Into Marketing Powers
January 17, 202455:0950.49 MB

Turning Book Pages Into Marketing Powers

In today’s episode, we’ll discover how Stanley Cups used the marketing superpowers of behavioral science, community marketing, and consumer-centric social media to elevate to a $750 million company. Our special guest, Nick Hutchison, author of Rise of the Reader: Strategies For Mastering Your Reading Habi...

Rise of the AI Content and Human Communication Alliance
December 12, 202301:02:4357.41 MB

Rise of the AI Content and Human Communication Alliance

The stage is set for a cosmic clash as AI emerges in the content marketing realm.  The question is – is AI the hero or the sidekick in 2024? We’ll get 16 expert predictions to help us uncover the answers. Business growth and leadership coach Jevon Wooden guides us through impactful ways to crea...

The Death of Super SEO and the Dawn of Differentiation
November 28, 202357:4252.82 MB

The Death of Super SEO and the Dawn of Differentiation

In the legendary saga of comic book history, the release of "The Death of Superman" shook the very foundations of the superhero realm. Media and fans alike couldn't help but be drawn to the demise of one of the mightiest and most iconic heroes ever known. Yet, as with any epic tale, there were whispers among the crow...